3 minThe Three Roles of ProductTitles are a mess. What one company calls a product manager, another calls a product owner. And another calls a product marketing...
2 minTwo key roles: Product Manager, Product MarketerWhere product management guides idea to product, product marketing guides product to market—that is, getting those products into the...
3 minStandardize your team with ProductOpsProductOps is a specialized role that normalizes the product function across all products and services. When a company is small, the...
2 minYour First Days as Head of Product ManagementDo you lead a new product management team? Here's where you should begin. In The Earth is Flat, Thomas Friedman expressed his view of the...